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Don't just account. Advance.

CFO-level clarity for growing businesses. We're accountants that look forward not just backwards, so you can plan, forecast and build towards what's next.

Most accountants look backwards. We look forward.

Compliance and tax returns tell you what already happened but it doesn't help drive your business.

Here are four shifts that turn your numbers from a rear-view mirror into a roadmap.

Forecasting

Annual budgets and forecasts that help you see the cash crunch, hiring window or growth opportunity months in advance.

Planning

Tax time moves from a deadline to a decision point. Structure, timing and investment decisions are aligned to where you're heading.

Translating

Monthly or quarterly reporting that tells a story. The "so what" and "now what" in meetings with your accountant, not numbers buried in a pdf.

Improvements

KPI's and margins reviewed on a rhythm that actually moves the needle. Less "here's a report" and more "here's something you can change this quarter".

About Beany

For over a decade, we've done the fundamentals well. Tax returns, compliance and the year-end work thousands of businesses rely on. Today we manage more than $1 billion in client financial returns every year across New Zealand, Australia and the UK.

But the more time we spent with growing businesses, the clearer it became that compliance on its own wasn't enough. Owners wanted a sounding board and someone to help them plan ahead, not just report on what had already happened. That's where advisory comes in. It isn't new to our industry, but for many businesses it's still out of reach. Priced for bigger companies, wrapped in jargon, or delivered once a year instead of when it actually matters. We think this should change.

Alongside the compliance work, we're building something different. Regular conversations with an accountant who already knows your numbers and spotted the opportunities or risks. Plain-language advice delivered when it's useful and not just at year-end. All without the Big 4 price tag.

That's the direction we're heading. With a decade of experience behind us and the platform and people to make it happen.

Because from day one, our mission has been simple. "Help business owners do better in their business so they can do better in their lives."

Alaina, your potential Beany accountant
Alaina - our lead accountant

Who it's for

Built for growing businesses

  • Turnover of $200k-10mil, where decisions get more expensive as momentum builds
  • Owners who want to grow, not just stick to the status quo
  • Ready for regular meetings and proactive advice, not just year-end filing
  • Don't want (or need) a full-time CFO but want that level of thinking and insight

What our clients say

From technology to tourism to professional services, Beany works with a range of businesses all across New Zealand.

As co-founders of a small business, having an accountant who not only brings deep expertise but also genuine care has made a significant difference. Alaina goes above and beyond, not just in the quality of her work, but in the way she shows up for us as directors. She’s quick to respond, attentive and has the best interests of the business at heart.

AU logoGloria & JahmaineDirectors and Co-Founders, AU Consulting

When I started InfluenceWorks, I felt confident within my industry knowledge, but super under confident around the financial side of things. My Beany accountant went above and beyond, giving me step by step instructions on everything I needed to set up and even giving me super helpful tips about things outside of the financial realm.

Charlotte CainesCharlotte CainesCreative Director, InfluenceWorks

Beany has been a great partner for our company. I was worried about an online platform as I wanted one person for some continuity and to learn to do some things myself. Our accountant Kate has been happy to wear both the teacher hat and the accountant hat. She sends a clear task list if there's things I need to do. The difference it's made is huge.

Briefly bio logoStaffan PiledahlCo-Founder, Briefly Bio

Ready to stop just accounting (for the past) and start advancing?


Book a free discovery call to discuss where your business is heading and whether we're the right fit to help you get there.