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Beany UK Limited Privacy Policy

1.0 Introduction

Beany UK Limited, trading as and hereafter referred to as ‘Beany’, is an online provider of accountancy services, which focuses on providing services to small businesses.

Beany is registered at 71-75 Shelton Street, London, England, WC2H 9JQ with Company Number 1396182.

For more information about our services, please refer to our website: www.beany.com.

This Privacy Policy is applicable to Beany (“we,” “our,” or “us”) as related to our services, which collectively include:

  • The use of www.beany.com (“website”);
  • Social media messages and marketing campaigns; and 
  • The use of our products and services. 

This Privacy Policy sets out the essential details relating to your personal data relationships with Beany as:

  • A website visitor
  • An end user of the application (“end user”)
  • A prospective client
  • A job applicant and
  • Partners

Clients contract the use of our application and give access to their employees and other third parties, as solely decided by them, by creating users who access the application with their email address and credentials. The clients’ administrators grant end users roles, which result in different permissions and access rights to the information held in the Client account.

2.0 Personal Information We Collect 

Personal data is information that relates to an identified or identifiable individual. We collect various types of personal information depending on your relationship with us.

2.1 Information You Choose to Provide to Us


WHEN
We may ask you to provide personal information when:

  • You use the website to download articles, data sheets or eBooks.
  • You request a free trial or demo.
  • You refer a friend to us.
  • You connect with us directly via phone calls or video conferencing platforms.
  • We or Client Account Administrators grant you access to the application.
  • You or Client Account Administrators upload or enter personal information into the application.
  • You participate in a marketing or sales promotion.
  • You attend trade events and other industry networking events.
  • You register or attend a webinar or other event.
  • You participate in programs we may offer from time to time.
  • You participate in chats.
  • You pay for our services. 
  • You apply for a job with us.

If you choose to provide us with a third-party’s personal information (the person’s name, email and company) when taking part in our referral program, you represent that you have the third-party’s permission to do so. 

WHAT
We collect personal information that may include:

Identity and contact details

  • First and last name
  • Business email address
  • Phone number
  • Company name
  • Business address
  • Job title

Financial and payment information

  • Payment details for our services
  • Banking information
  • Payment card information
  • Credit reference information (where applicable)

Financial information uploaded for accountancy services, including:

  • Bank statements and transaction records
  • Invoices and receipts
  • Payroll information
  • VAT records
  • Corporation tax information
  • National insurance numbers
  • Unique tax references
  • Employee salary and benefit information

Digital information

  • IP address and general location information derived from your IP address
  • Access times and dates
  • Pages you view and links you click
  • Search terms entered which brought you to our website
  • Actions taken in the application
  • Device information (browser type, operating system, device type and language)
  • The Uniform Resource Locator (URL) of websites that referred you to our website and those you browse away from our pages if you click on an external link
  • Cookie preferences and tracking data
  • Email engagement (opens and clicking links within emails)

Feedback and communication

  • Survey responses
  • Feedback, complaints and compliments
  • Customer service interactions
  • Chat transcripts

In addition, we may collect data uploaded by you, your employer or other users of the application that may be required to use Beany services. We expect all users to follow their organisation’s privacy policy and any applicable regulatory requirements when uploading, accessing and using personal information in our application.

As a job applicant, we may also collect:

  • Your resume and cover letter
  • Employment history
  • Professional experience and qualifications
  • References
  • Right to work documentation
  • Professional registrations and memberships

Further information, including specific obligations of Beany, can be found in the Service Agreement.

2.2 Information We Collect Automatically


WHEN
We collect digital information about your visits to the website and the application when you land on any of our web pages through cookies and similar tracking technology.

For further information about the types of cookies we use, you can access our Cookie Policy (Appendix B).

2.3 Information We May Collect From Third Parties


WHEN
We may combine the information we collect from your direct interactions with us with information obtained through other third-party sources, such as:

  • HMRC (Her Majesty's Revenue and Customs) - tax information and records
  • Companies House - company info and director details
  • Credit reference agencies (where applicable for client onboarding)
  • Previous employers (for job applicants, with consent)
  • Professional networking sites such as LinkedIn (for recruitment purposes)
  • Marketing list providers - business contact information
  • Business partners and referral sources
  • We also obtain and/or purchase lists from third parties about individuals and companies interested in our products

WHAT
The personal information collected from these sources includes:

  • Your name
  • Email address
  • Business address
  • Job title and company name
  • Telephone number
  • Tax information
  • Company information

3.0 How We Use Personal Information  

Data protection law requires us to have proper legal reasons for using your personal data. We can only use your information when we have one or more of these legal bases.

  • Consent - you have clearly agreed to us using your personal data for a specific purpose
  • Performance of a contract - we need to use your information to fulfil a contract with you, or because you've asked us to do something before entering into a contract
  • Legal duty - we must use your information to comply with the law
  • Vital interests - we need to use your information to protect someone's life
  • Public interest - we need to use your information to perform a task in the public interest or carry out official functions that have a clear legal basis
  • Legitimate interest - we have a genuine business reason to use your information, or a third party does, but only if this doesn't unfairly override your rights and interests. Where we rely on legitimate interests as our legal basis, we have conducted balancing tests to ensure our interests do not override your fundamental rights and freedoms. These assessments consider:
    • The nature of our legitimate interest
    • The impact on you
    • Any safeguards we can implement
    • Your reasonable expectations
    • The broader context of our relationship

We use your personal information to:

  • Deliver the contracted services and allow full use of the application functionality as purchased by the clients.
  • Deliver training and support to our application end users and/or carry out the transactions you have requested.
  • To communicate with you directly through emails, calls, chats and video conferencing. 
  • Process payments for application subscriptions.
  • Send communications to you about:
    • New application features and upgrades
    • Our services and offerings
    • Event announcements
    • Product notices and changes to our terms and policies
    • Particular programmes in which you have chosen to participate
    • Promotional offers and surveys
    • Scheduling demos and managing free trials
  • Advertise and market our products and services, including delivering interest-based advertisements on this website and other sites or content syndication platforms and websites.
  • Carry out market research to understand how to improve our services and their delivery.
  • Create and manage marketing campaigns.
  • Generate sales leads and increase our market share.
  • Analyse user clicks and usage of the application and website to improve user experience and maximise usage of our services.
  • Manage our website and application to maintain and deliver the contracted functionality and services.
  • Enforce our website and application terms and/or separate contracts (if applicable) with you
  • Prevent fraud and other prohibited or illegal activities.
  • Protect the security or integrity of the website, application, our business or services.
  • Or otherwise, as disclosed to you at the point of collection or as required or permitted by law.

Note that we may process your personal data for more than one legal basis depending on the specific purpose for which we are using your data. We have listed the reasons we process your data and the legal basis below. Please reach out to us if you need further details about the specific legal basis we are relying on to process your personal data.

Managing your account and providing our accountancy services

What we use your information for:

  • To enable you to access and use our application, including providing login credentials
  • To provide our accountancy, bookkeeping, payroll and tax services to you
  • To prepare financial statements, tax returns, and other required filings
  • To communicate with you about our services
  • To respond to support requests and enquiries
  • To deal with complaints or claims
  • Internal record keeping, administrative, invoicing and billing purposes
  • To process payroll for your employees (where applicable)

Legal basis for using this information:

  • Performance of a contract
  • Lega duty (for regulatory compliance and record-keeping)
  • Legitimate interests

Type of information we use:

  • Identity and contact details
  • Service-related information
  • Financial information
  • Business data
  • Digital information

Client onboarding and verification

What we use your information for:

  • To assess whether to take you on as a new client
  • To perform anti-money laundering checks
  • To verify director and shareholder identities
  • To conduct background and credit checks (where necessary)
  • To comply with professional accountancy body requirements

Legal basis for using this information:

  • Performance of a contract
  • Legal duty
  • Legitimate interests

Types of information we use:

  • Identity and contact details
  • Financial information
  • Information from third parties (HMRC, Companies House, credit reference agencies)

Website enquiries and customer service

What we use your information for:

  • To respond to enquiries made via our website
  • To provide customer support
  • To manage free trials and demos
  • To schedule appointments and consultations

Legal basis for using this information:

  • Legitimate interests
  • Consent (where applicable)

Types of information we use:

  • Identity and contact details
  • Digital information
  • Communication records

Business improvement and development

What we use your information for:

  • Analytics on our website and application usage
  • Market research and business development
  • To operate and improve ur services, applications and platforms
  • To understand user needs and preferences
  • To develop new services and features

Legal basis for using this information:

  • Legitimate interests

Types of information we use:

  • Digital information
  • Usage data
  • Feedback

Marketing and communication

What we use your information for:

  • To send you promotional information about our services
  • To inform you about events, webinars and experiences
  • To send information we consider may be of interest to you
  • To run promotions and competitions
  • To advertise and market our services through interest-based advertising
  • To create and manage marketing campaigns
  • To generate sales leads

Legal basis for using this information

  • Legitimate interests (for business-to-business marketing)
  • Consent (where required)

Types of information we use:

  • Identity and contact details
  • Digital information
  • Marketing preferences

Recruitment and employment

What we use your information for:

  • To consider your job application and keep you updated on its progress
  • To assess your suitability for roles
  • To verify your right to work in the UK
  • To keep you informed about other suitable vacancies
  • To maintain our recruitment records

Legal basis for using this information:

  • Legitimate interests
  • Legal duty (for right to work checks)
  • Consent (for keeping details for future opportunities)
  • Performance of a contract (if hired)

Types of information we use:

  • Identity and contact details
  • Professional information
  • Right to work documentation

Legal compliance and protection

What we use your information for:

  • To comply with our legal and regulatory obligations
  • To enforce our terms and conditions
  • To prevent fraud and other prohibited or illegal activities
  • To protect the security or integrity of our website, application and business
  • To respond to legal processes and requests from authorities

Legal basis for using this information:

  • Legal duty
  • Legitimate interests

Types of information we use:

  • All relevant personal data as necessary


Please note that sometimes we may record the video conferencing call in which you participate to analyse and improve our staff’s communication skills. If we do so, we will be announcing it at the beginning of the conference call and in the meeting invite, and we will be providing a link to our Privacy Policy in the meeting invites and on the registration page.

We do not sell your information to any third party.

4.0 How We Share Personal Information

We may disclose your personal data to the following categories of recipients. We only share information that is necessary for them to provide their services and require them to protect your data.

Our Application and Services

If you are an end user of our application, your personal information will be viewed by Beany staff who need access to provide our accountancy services. Other directors and/or shareholders of your business who we are required to carry out identity checks on will have limited access to personal information you provide.

Service Providers

We use third parties to help us provide our services. They will have access to your information as collected by the website or the application, as reasonably necessary to perform the contracted tasks on our behalf. We sign contractual agreements to obligate them to:

  • Protect the personal information;
  • Only use it to deliver the contracted services to us;
  • Prohibit them from selling your information;
  • Not disclose your information without our knowledge and permission; and
  • Comply with data protection laws.

Service Provider Name
KIRAN FOREIGN TRADE PRIVATE LIMITED

Business Purpose
Outsourcing

Information Collected by the Service Provider
Information required in completing financial statements and tax returns

Data Location
Our servers

Legal Disclosures

It is possible that we may need to disclose personal information when required by law, subpoena or other legal processes as identified in the applicable legislation. 

We attempt to notify our clients about legal demands for their personal data when appropriate in our judgment unless prohibited by law or court order or when the request is an emergency.

Change in Control

We can also share your personal data as part of a sale, merger, change in control or in preparation for any of these events. 

Any other entity which buys us or part of our business will have the right to continue to use your data, but only in the manner set out in this Privacy Policy unless you agree otherwise.

5.0 How We Secure Personal Information

We are committed to protecting the security of all of the personal information we collect and use. 

We use a variety of physical, administrative and technical safeguards designed to help protect it from unauthorised access, use and disclosure. We have implemented best-practice standards and controls in compliance with internationally recognised security frameworks. We use encryption technologies to protect data at rest and in transit. 

Technical safeguards

  • Enterprise-grade encryption for data storage and transmission
  • Regular security testing and monitoring
  • Automated thread detection systems

Operational security

  • Staff training on security and privacy
  • Strict access controls based on job requirements
  • Regular security audits and incident response procedures testing

Physical security

  • Secure premises with controlled access
  • Secure disposal of physical documents
  • Equipment security protocols

Public information

Please note that any information you choose to share publicly on online platforms (such as comments or reviews) can be accessed and used by others. We cannot control or protect information that you make publicly available.

6.0 Your Rights

We provide the same suite of services to all of our clients and end users worldwide.

We offer the following rights to all individuals regardless of their location or applicable privacy regulations.

Providing information

You can choose whether to provide personal data to us. However, if you don't provide certain information, we may not be able to provide some services (for example, we cannot prepare tax returns without financial information). Let us know if you have concerns about providing information and we will explain what is required versus optional.

For personal information we have about you, you can:

  • Access your personal information or request a copy.

You have the right to obtain information about what personal information we process about you or to obtain a copy of your personal information. 

If you have provided personal information to us, you may contact us to obtain an outline of what information we have about you or a copy of the information. 

If you are an end user of the application, you can log in to see the personal information in the account or approach your employer for more information.

  • You have the right to be notified of what personal information we collect about you and how we use it, disclose it and protect it.

This Privacy Policy describes what personal information we collect and our privacy practices. We may also have additional privacy notices and statements available to you at the point of providing information to us directly.

  • Change or correct your personal information.

You have the right to update or correct your personal information or ask us to do it on your behalf. 

You can edit your information through the user account in the application or ask us to change or correct it by contacting us at support@beany.uk.

  • Delete or erase your personal information.

You have the right to request the deletion of your personal information at any time. We will communicate back to you within reasonable timelines the result of your request. If we are not able to delete or erase your personal information, we will inform you of these reasons and any further actions available to you.

  • Object to the processing of your personal information.

You have the right to object to our processing of your personal information for direct marketing purposes. This means that we will stop using your personal information for these purposes.

  • Ask us to restrict the processing of your personal information.

You may have the right to ask us to limit the way that we use your personal information. 

  • Export your personal data.

You have the right to request that we export to you in a machine-readable format all of the personal information we have about you.

We use AI and automated technologies to assist in processing your information for certain purposes, such as data analysis, document processing, and service improvements. However, we do not make decisions that have legal or similarly significant effects on you based solely on automated processing without human oversight and review. All significant decisions are reviewed and approved by qualified accountancy professionals before being acted upon. 

If you would like to exercise any of the rights described above, please contact us at support@beany.uk.

Making a complaint

If you have concerns about how we handle your information:
If you're unhappy with how we've used your personal data, please get in touch with us first using the contact details at the end of this policy. When you contact us:

  • Give us full details about your complaint
  • We'll investigate your concerns promptly
  • We'll respond to you in writing explaining what we found and we'll do to address your complaint

Your right to complain to the regulator:
You can also make a complaint directly to the Information Commissioner's Office (ICO), the UK's data protection regulator, at any time.

The ICO's address:
Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Helpline number: 0303 123 1113
Website: https://www.ico.org.uk/make-a-complaint

You don't have to contact us first before going to the ICO, but we'd appreciate the opportunity to try to resolve your concerns directly with you.

You also have the right to lodge a complaint with the local organisations in charge of enforcing the privacy legislation applicable in your territory.

7.0 How Long We Keep Your Personal Information

We retain information as long as it is necessary to provide the services to you and our clients, subject to any legal obligations to further retain such information.

We may also retain information to comply with the law and our tax, accounting or regulatory obligations, prevent fraud, collect fees, resolve complaints or disputes, troubleshoot problems, assist with investigations, enforce our Terms of Service and take other actions permitted by law.

We may keep your information for longer periods if:

  • You make a complaint that we need to investigate or respond to;
  • We reasonably believe legal action involving our relationship with you might occur; or
  • The law requires us to keep it for specific timeframes.

How we decide retention periods

When determining how long to keep your information, we consider:

  • How much information we have and how sensitive it is
  • The risk of harm if the information was accessed without permission
  • Whether we can achieve our purposes in other ways
  • What legal, regulatory, tax or accounting rules require
  • The nature of our relationship with you and the service we provide

The information we retain will be handled following this Privacy Policy.

Information connected to you that is no longer necessary and relevant to provide our services may be de-identified or aggregated with other non-personal data. This information may provide insights that are commercially valuable to Beany, such as statistics of the use of the services. 

What happens when we no longer need your information

Once we no longer need your personal data, we will securely delete or destroy it in accordance with our data retention policies and legal requirements.

Your rights

You can request information about retention periods for your data and ask for early deletion where legally possible.

8.0 Children's Personal Data

We do not knowingly collect or process personal data from children under 13 years of age without appropriate parental or guardian consent.

If you are under 13, please do not provide personal data to us without first asking your parent or guardian for permission.

If we become aware that we have collected personal data from a child under 13 without verified parental consent, we will take steps to delete that information as quickly as possible.

Parents and guardians have the right to:

  • Review any personal data we hold about their child
  • Request correction or deletion of their child's personal data
  • Refuse or withdraw consent for further collection or use of their child's data
  • Contact us with any concerns about their child's privacy

If you are a parent or guardian and believe your child has provided us with personal data without your consent, please contact us immediately using the details provided in this policy.

9.0 Other Important Information

We process data in the UK (London), New Zealand, Australia (Sydney), India and the Philippines and rely on legally-provided mechanisms to lawfully transfer data across borders, such as contracts incorporating data protection and sharing obligations. We provide the capability for the return, transfer and/or disposal of personal data in a secure manner.

We will only collect and process your personal data where we have a lawful reason for its collection. 

When you visit our website and provide us with your personal information, we collect and use it with your consent.  

As an application end user, you consent to our collection of your personal information when you log in for the first time. However, your employer has control of the account and may upload and share additional personal information. Your employer’s responsibility is to ensure that collecting, using and sharing the personal information uploaded to the application complies with all applicable legislation. 

You can review the terms and conditions of use here: https://my.beany.com/static/BeanyWebsiteTermsandConditions.pdf

Where we rely on your consent to process personal data, you have the right to withdraw or decline your consent at any time. If you have any questions about the lawful bases upon which we collect and use your personal data, please contact us at support@beany.uk 

How to select your communications preferences 

You may choose to receive or not receive marketing communications from us. Please click the “Unsubscribe” link in the email we sent you to stop receiving marketing communications. 

You may choose which information we collect automatically from your device by controlling cookie settings on your browser or by selecting your preferences through our Cookie Policy (Appendix B).

Even if you opt-out of receiving marketing communications, we may still communicate with you regarding security and privacy issues, servicing your account, fulfilling your requests, or administering any promotion or any program in which you may have elected to participate. 

10.0 Artificial Intelligence (AI) technologies

We use artificial intelligence and machine learning technologies in our business operations and services, including AI tools provided by third parties. We only use these technologies when legally permitted and necessary for our business.

How we use AI

We may use AI technologies to:

  • Conduct analysis and data processing
  • Generate and modify content and coding
  • Improve and optimise our services and operations
  • Automate routine tasks and communications
  • Personalise your experience with our services
  • Support quality assurance processes
  • Assist with customer support and queries

Data protection and security

When we work with third-party AI providers, we ensure they handle your personal data in accordance with privacy laws through contractual requirements and appropriate safeguards.

Your rights and our commitments

Any information generated or inferred about by AI technologies is treated as personal data, and you maintain all the rights outlined in this privacy policy.

When using AI with your personal data we commit to:

Transparency and control:

  • We'll inform you when AI is used to make decisions that may significantly affect you
  • We maintain human oversight and review of significant AI-generated decisions
  • Our staff are trained to understand AI limitations and verify outputs before relying on them
  • We implement processes to verify the accuracy of AI-generated outputs

Security:

  • We use appropriate technical and organisational measures to maintain the security and integrity of your personal data
  • We regularly test and monitor AI outputs for accuracy and reliability

Risk mitigation:

  • We regularly assess and document risks associated with using AI to process personal data
  • We implement appropriate measures to address these risks
  • We continuously monitor AI performance and regularly review their impact

11.0 Amendments

We may update this policy at any time by posting the revised version on our website. We recommend that you review our website regularly to stay current with any policy changes. Without prejudice to your rights under applicable law, Beany reserves the right to amend this and other policies without prior notice. However, we will always comply with our obligations to inform you of material changes as required by data protection law.

How we update this policy

We may update this privacy policy at any time to reflect:

  • Changes in our data processes practices;
  • New features or services we offer;
  • Technological advancements;
  • Changes in legal or regulatory requirements; and
  • Good business practices and industry standards.

How we notify you of changes

When we make changes to this policy:

  • We will post the updated policy on our website at www.beany.com
  • We will update the "Effective Date" on this policy

For significant changes, we may also:

  • Send you an email notification if we have your email address
  • Display a prominent notice on our website
  • Request your consent where required by law

Your continued use

Your continued use of our services after changes are posted constitutes your acceptance of the updated policy. If you do not agree to the changes, you should stop using our services and contact us to discuss your concerns.

Checking for updates

We recommend that you review this policy periodically to stay informed about how we collect, use and protect your personal data. You can always find the most current version on our website.

Previous versions

If you would like to review previous versions of this privacy policy, please contact us at support@beany.uk.

12.0 Contact Information

You may contact us to exercise any of your rights or ask for more information about your personal information and our privacy practices by contacting us at support@beany.uk

Appendix 

A.1 For Individuals Based in the  European Economic Area (EEA), United Kingdom (UK) and Switzerland

If you are based in one of these jurisdictions, Beany is the controller of your personal data collected in the following instances:

  • When you visit our website www.beany.com
  • When we process your personal data for sales and marketing purposes

Beany is a processor of all personal data processed on the application, on behalf of our clients. We only process the personal data under their direction. Please contact your employer or the organisation that granted you access to the application for details on their privacy practices.

We only process personal data if we have a lawful basis for doing so. The lawful bases applicable to our processing as controller are:

  • Consent: We will ask for your express and informed consent every time we collect your personal data on this legal basis.
  • Contractual basis: We process the personal data as necessary to fulfill our contractual terms with you or our clients.
  • Legitimate interest: We process the names, contact details, job titles, companies of our existing and prospective clients for our marketing purposes, including market research and sales leads generation. 

You have the following rights under the UK GDPR:

  • Be informed about the collection and use of your personal data
  • Access your personal data
  • Correct errors in your personal data
  • Erase your personal data
  • Object to the processing of your personal data.
    • This right is also available to individuals whose personal data is processed by us for direct marketing purposes. If you object to the processing of your personal data for direct marketing purposes, we shall stop processing within 30 days of receipt of your request.
  • Export your personal data
  • Restrict our processing of your personal data for specific reasons, including any of the purposes supported by the legitimate interest legal bases (see the section above). 
  • Not to be subject to a decision based solely on automated decision-making

We process personal data in the United Kingdom, New Zealand, Australia and India and share it with our service providers. We use standard contractual clauses, approved by the European Commission or competent UK authority (as applicable), as the data transfer mechanism for transferring personal data from the EEA or UK to other countries subject to data transfer requirements. See the table of our service providers above.

You may contact us at support@beany.uk

You may also lodge a complaint with your local supervisory authority Information Commissioner’s Office (ICO) 

B1. Cookies policy

Beany takes the privacy of those who use our service (“Users”) very seriously. Please take a moment to read this as part of our Privacy Policy so you understand how we collect, store, use and share information. If you see anything that concerns you, please email us at privacy@beany.com as we may be able to clarify the need for it or work with you to alter it.​

This Policy describes the collection of technical and web browsing information through cookies and similar technologies on Beany.com.​

This Policy does not apply to third-party websites to which Beany.com may link. Your use of Beany.com is subject to this Policy.​

Please read the full Privacy Policy before using this website.​

Use of cookies and other tracking technologies for online services
This website collects statistical information which is used for making the site faster and easier to use. Your visit is anonymous – information from your visit is combined with the data from all site visitors and presented as statistical information on overall site use.​

While Beany does collect personally identifiable information you explicitly supply through the submission of contact and registration forms, it does not facilitate the merging of any personally identifiable information with the non-personally identifiable information collected through any Google product or feature on this website.​

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service also apply.​

Beany.com uses “cookies” and other tracking technologies
A “cookie” is a file that our web server may send to your computer when you access this website. This file is then stored on your computer. Beany may use cookies and certain other passive information collection technologies to make your use of this website easier by allowing Beany to provide better service, customise websites based on consumer preferences, compile statistics, analyse trends, and otherwise administer and improve this website. Certain features of Beany.com website may not work without the use of passive information collection technologies.​

Type of cookies we use:

  • Essential cookies: Necessary for the website to function properly
  • Performance cookies: Help us understand how visitors interact with our website
  • Functionality cookies: Remember your preferences and settings
  • Marketing cookies: Used to deliver relevant advertisements and track campaign effectiveness

Cookie consent
When you first visit our website, you will see a cookie notice explaining our use of cookies. You can choose which types of cookies to accept through our cookie preference centre. You'll find more information about the cookies we use in our cookie pop-up.

Beany.com uses “session” cookies: Session cookies are temporary bits of information that are erased once you exit your web browser window or otherwise turn your computer off. Session cookies are used, for example, to improve navigation on this site, and to collect aggregated statistical information.​

Beany may use “persistent” cookies: Persistent cookies are more permanent bits of information that are placed on the hard drive of your computer and stay there for up to 26 months unless you delete the cookie. Persistent cookies store information on your computer for a number of purposes, such as helping to determine what areas of the website visitors find most valuable, and customising the website based on your preferences on an ongoing basis. The Beany server only knows that an unidentified visitor with your cookies has returned to the website and not any personally identifiable information.​

Beany may use “web beacons” (also known as internet tags, single-pixel GIFs, clear GIFs, anonymous identifiers and invisible GIFs): A web beacon is a tiny graphic on a web page or in an email message that is used to track pages viewed or messages opened. Web beacons tell the website server information such as the IP address and browser type related to the visitor’s computer. Web beacons may be placed on online advertisements that bring people to Beany.com and on different pages of the website. Web beacons provide us with information on how many times a page is opened and which information is consulted. Beany uses both First Party and Third Party web beacons and cookies. Third Party web beacons and cookies are used for the purpose of marketing this website to people that may find benefit from the services included on the website.​

Other tracking technologies included

The following Google Analytics Display Advertising Features are enabled for this website:

  • Retargeting with Google Analytics
  • Google Display Network Impression reporting
  • Google Analytics Demographics and Interest Reporting
  • DoubleClick Platform integrations

The following Adwords Features are enabled for this website:

  • Retargeting
  • Affinity audiences
  • Custom affinity audiences
  • In-market audiences
  • Similar audiences
  • Demographic and location targeting

This means that Beany are enabling Google Analytics to collect data about traffic to this site through cookies and anonymous identifiers in addition to data collected through standard Google Analytics implementations.​

Beany will not share precise location information with Google unless with the prior explicit consent of the user.​

You can learn more about how Google uses your data and your available options on Google's privacy pages.

Choices you have about Beany’s use of cookies and other tracking technologies
You can choose to enable or disable the use of cookies and other tracking technologies on this website. Cookies that are necessary to the operation of this website and for the provision of the services you have requested will continue to function regardless of whether you have provided consent. Other types of cookies and tracking technologies will be turned off until you provide explicit consent. As a result, the functionality of Beany.com may be reduced until you choose to provide explicit consent.​

Some Internet browsers allow you to limit or disable the use of cookies and other tracking technologies. Please refer to the information provided by your Internet browser for instructions on how to do so (generally found under a “Help” menu).​

You can opt-out of any of the Google Analytics Advertising Features by going to https://tools.google.com/dlpage/gaoptout/ which is where users can download the Google Analytics Opt Out Browser Add-On.​

You can also opt-out by going to Google Ad Settings, which allows users to turn off the amount and type of data you are sharing.​

More information about opting out can be obtained from: http://www.networkadvertising.org/choices/​

Contact Information and Policy Updates

If you have questions or complaints about our privacy practices or procedures, please email us at privacy@beany.com, as we may be able to clarify the need for it or work with you to alter it.​

How will I know whether Beany has updated this policy?
Without prejudice to your rights under applicable law, Beany reserves the right to amend this and other policies without prior notice to reflect technological advancements, legal and regulatory changes, and good business practices. Beany may modify its policies at any time, and such modifications will be effective immediately on posting on Beany.com.

Effective date: 1/10/2022

Last update: 12/12/2025